TrendsProperty.com is built upon the four-decade legacy of Trends publishing, founded by David Johnson. The initial vision was to create a media company that provided useful storytelling with clarity and trust, driven by the philosophy that a person’s home is an extension of their character and achievements. The business scaled globally by adhering to a simple, repeatable “entrepreneur’s template”—clear headlines, useful stories, and disciplined layouts—which instilled a practice of systems thinking, product integrity, and an absolute focus on audience respect. This commitment to quality, genuine expertise, and an unwavering focus on the homeowner’s journey forms the very foundation of our digital platform today.

The creation of TrendsProperty.com was spearheaded by Andrew Johnson, whose experience spanned growing up in the family publishing business, building early digital video platforms, and managing his own personal challenges of buying, selling, and renovating. This unique background led to a clear realisation: a significant gap existed in the New Zealand market. The platform was ultimately born from the frustration of thinking, “Why didn’t somebody tell me this earlier?” and was designed to make the entire property journey clearer and less stressful for every New Zealander. It represents an evolution of the traditional Trends brand, transitioning from physical magazines, which people saved for years, to a powerful, free, and accessible digital ecosystem fit for the 21st century.

TrendsProperty.com is the definitive New Zealand digital platform built to serve the modern homeowner through the entire property lifecycle. We provide unbiased tools and knowledge up front to simplify the process, empowering individuals whether they are renovating where they live, preparing a property for sale, buying a new home with intent, or undertaking a new build. Users can access our in-depth guides, listen to video podcasts, and read expert advice to simplify their complex projects. This unique combination of trusted legacy content and cutting-edge digital tools ensures that you can approach your property journey with clarity and confidence.

Crucially, the free myTrends Property account acts as your central collaborative hub. Here, you can save inspiration, upload important resources like quotes, phone pictures, and plans, and communicate with the trusted team of professionals you assemble. By facilitating better communication between homeowners and industry experts, we help ensure both parties can achieve their desired outcomes. We promise to guide you through every step, ensuring that the long journey home—whether selling or buying, renovating or building—is manageable, well-informed, and ultimately successful.